30th Apr 2012,
This week’s news, we focus on the CRM space that is high on a CIO’s priority list
Gartner: CRM Emerges as a Big CIO Priority
Gartner says that CRM is high on the agenda for CIOs as well as CEOs. They also say SaaS CRM is going to grow another 16% in marketshare, from the current 32%. We expect the big winners to be Salesforce, to some extent Microsoft Dynamics CRM and some innovative ones like GetSatisfaction.
Need more proof that the CRM software market is sizzling? Gartner says that CRM skyrocketed 10 slots in its list of CIO technology priorities. Gartner released new data showing that the market enthusiasm surrounding customer relationship management (CRM) software and its burgeoning connection with social media is not unfounded. In a survey of 2,335 CIOs in 45 countries and across 37 industries, Gartner reveals that CRM made a big leap in CIO mindshare in just one year. CRM climbed to 8th place in 2012 from 18th place last year in its top IT priorities rankings for CIOs. Read Original Article…
Related Posts:
- Microsoft Dynamics CRM Vs Salesforce.com: A Comparison
- 4 Great Ways for Effective Customer Feedback Management using MS Dynamics CRM
- 7 Reasons Why Marketing Campaign Management using Microsoft Dynamics CRM Increases Lead Conversion
Where Is Social CRM ROI?
Social CRM will especially be sought after by the CIOs. However – the ROI might not be as expected since business objectives might not match up with the actual results
Recent Gartner surveys found social CRM is top of mind for executives and interest in social CRM is growing, yet just 50 percent of Fortune 1000 companies will attain a worthwhile ROI from their social CRM initiatives by the end of 2012. CRM’s star is rising in the enterprise, as evidenced by a recent Gartner survey that found CRM moved up 10 spots on a list of CIOs’ technology priorities and a separate survey in which CEOs tapped CRM as the most important near-term technology investment. Read Original Article…
Related Posts:
News Analysis: KANA Enters MidMarket With Trinicom Acquisition
Kana finally starts getting it’s game on in the CRM space with an acquisition that should accelerate it’s SaaS deployment options as well as going mid-market
KANA announced on April 24, 2012 it’s acquisition of Netherlands based Trinicom, a multichannel, customer contact software provider serving over 200 companies in the BeNeLux market. Trinicom’s flagship T5 all-in solutions addresses multichannel customer service through email response management, web self-service, call management, live chat, “letter, fax, and desk contact”, chat bot, and knowledge base. Read Original Article…
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SugarCon A Big Success for SugarCRM
SugarCRM, the opensource option for a good CRM starts looking better
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SugarCRM held its user conference, SugarCon in San Francisco and by most measures it was a big success. The event, shoehorned into the Palace Hotel, will begin moving around next year settling in New York where it will attract a larger crowd, including many more customers and fans from Europe before possibly hopping the Atlantic the following year. The movement is a manifestation of organic growth, which CEO Larry Augustin was happy to say included near or above 100% year over year growth in the two most recent quarters. Read Original Article…
Busy April Brings Opportunities
Recap of some of the interesting things that happened in April in the CRM space. Future looks hot for the innovative ones
This April was especially memorable in our industry and as the month has just passed I wanted to take a moment to discuss some of the things I witnessed. There was an unmistakable sense of renewal in CRM and in the tech sector more generally. Facebook continued to primp for its assumed to be historic IPO and bought Instagram, a company with an application for mobile devices and not much more than a website otherwise. Facebook paid a billion bucks for Instagram, no doubt a sign of the future. Marketo heading for its own IPO at some point bought Crowd Factory combining marketing solutions into a suite that will offer modern and ultra modern marketing. Read Original Article…
This week’s humor,
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| Image source:: geekandpoke.typepad.com/ |
3 Advantages of Microsoft Dynamics CRM Integration with SharePoint
