Mobile Survey Platform to Observe Customer Satisfaction [CASE STUDY]

06 Nov. 2014 Case Studies

Europe based retail chain provider who offers fast moving consumer goods by conducting customer surveys required a Mobile Survey Solution to measure customer satisfaction levels. This would help streamline their retail operations by identifying the best selling products.

Objective

The client needed to build mixed-mode feedback mobile platform where various surveys can be conducted and real-time questionnaire can be created. The solution should have an intuitive user interface and strong back-end questionnaire engine that would display questions based on the feedback received from the customer, eliminating redundant questions and simplifying the feedback process. Various Android based tablets and smartphones should be compatible for accessing the survey data and other customer data.

Challenges

  • Offline data capture & sync
  • Device compatibility for existing and next generation smartphones
  • Delivering unified user experience
  • Interdependency schema design for questionnaire
    • Approach

      To deliver a mobile survey solution, the team at Rishabh Software designed, developed, tested and deployed the mobile application for Android. The solution methodology was focused on building a native application for the Android platform to capture various survey data types like signature, photo, checkbox, radio button, descriptive, number and Boolean.

      The solution was built using many reusable components like custom views, navigation control, location based identification and app sync functions to enable rapid application development. To secure survey information, the data was stored on local device if connection was lost and on re-establishing the connection, it would sync with the server.

      Mobile Survey Solution Diagram

      Our mobile survey solution helps you access customer feedback right from your finger tips

      Business Benefits

      • Streamlined data capture with advanced question logic & intuitive user interface
      • Identify individual response locations using GPS and Google Map integration
      • Ability to white-label application to reinforce various brands across all touch points
      • High cost savings compared to paper based survey

      Industry Segment

      Retail

      Technology and Tools

      • Android
      • SQLite
      • Microsoft® .NET
      • REST Web Services

      Rishabh Software provides custom mobile app development services and solutions to global clients across various industry verticals. Our mobile solution experts leverage the cutting edge technology to provide our clients with the best solution.

      Get a Free ConsultationTalk to our experts to get the best suited solution for your retail business.

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