Peer to Peer rental marketplace web and mobile app development

P2P Rental eCommerce Marketplace: Multi-Segment Platform Development for Asset Reuse and Monetization

Companies and individuals often overlook the value tied up in idle physical assets. Without an efficient way to share, rent, or resell these items, they become dead capital and waste. Our client set out to change the status quo by creating a purpose-driven rental marketplace that lets people easily list, manage, and earn money from anything, from sports gear and electronics to office equipment. They collaborated with us to build a powerful multi-segment platform that attracted 50,000 users in its first year and gave them complete visibility into all listings, sales, and rentals. With a modern tech stack including Flutter, Firebase, Algolia, and Stripe, they now lead in enabling the circular economy. Know how we helped them get there.

Project Overview

The client’s initial MVP only served individual users (P2P) and lacked discoverability, user experience quality, and analytics capability. Seeking a long-term technology partner, they approached us to architect, design, and deliver a full-scale digital product suite that could support diverse business models, advanced payments, and real-time asset tracking.

Challenges

  • Limited Audience: The legacy system only supported P2P with no scalability for B2B or B2C models.
  • Poor Visibility: Inadequate discoverability of listed items led to low asset turnover.
  • Outdated UI/UX: The platform lacked modern interaction design, affecting engagement.
  • No Data Standardization: Asset data varied wildly across user types and categories.
  • Lack of Reporting: Absence of analytical capabilities prevented business optimization.

Solution

We engineered a cross-platform rental eCommerce marketplace with cloud-native infrastructure and robust user segmentation capabilities.

User-Specific Functionality

  • Individual Renters/Sellers: Can list, donate, rent, or sell assets; manage listings and monitor asset flow.
  • Business Users: Can register organizations, create teams, manage multiple stores, and affiliate with other businesses for asset exchange and tracking.
  • Buyers/Renters: Can search and filter items, make purchase or rental offers, and manage transactions in one place.
Dashboard For Developed P2P Rental Ecommerce Marketplace Web and Mobile App

Key System Features

  • Unified Web & Mobile Experience: Built using Flutter for rapid multi-platform deployment and Firebase for scalable real-time backend services.
  • AI-Powered Search Engine: Integrated Algolia to deliver fast, intelligent, and secure item search for boosting conversion rates and user retention.
  • Smart Payment Infrastructure: Leveraged Stripe to enable multi-source payments, automated invoicing, fraud prevention, virtual card issuance, and cross-border payout management.
    Product Specifications Screen For Developed Peer To Peer Rental Marketplace Mobile and Web App

Architecture Highlights

  • Platform Type: Multi-tenant SaaS-style marketplace
  • Frontend: Flutter (Android, iOS, Web)
  • Backend: Firebase (Real-time database, authentication, cloud functions)
  • Search Engine: Algolia (AI/ML-driven, real-time indexing)
  • Payments: Stripe (multi-currency, multi-channel, risk management)

Outcomes & Business Impact

  • 10x growth in market reach with ~50,000 user registrations in the first year
  • 100% asset visibility across all segments (listed, rented, sold, repurposed)
  • 70% increase in user engagement, attributed to enhanced UX and search capabilities

Customer Profile

A New Zealand-based purpose-driven technology startup focused on sustainable asset reuse, the circular economy, and multi-segment rental commerce.

Technologies

  • Frontend: Flutter
  • Backend: Firebase
  • Search: Algolia
  • Payments & Finance: Stripe
  • Platform Type: Multi-tenant SaaS-style marketplace

Looking to Build a Circular Economy Marketplace?