Enterprise Content Management Platform Modernization

About

With more than 10,000 users across the globe, the client provides enterprise web content management frameworks to organizations with needs across content creation, storage & publication on various web-enabled channels. They were in pursuit of a development partner to help seamlessly transform their legacy ECM system for a modern digital workplace.

Capability

Digital Experience

Industry

IT

Country

Japan

Key Features

Rishabh helped with ECM software modernization to support the addition of the most beneficial features of Digital Asset Management (DAM), Product Information Management (PIM) & headless CMS. This enables the end customers (typically marketing teams for web development and content marketing) seamlessly create and manage text and media content on their website.

Social sharing & file storage

Easily sort through large media files & instantly share content from your preferred digital channels to LinkedIn, Instagram, Facebook, Twitter & more.

Multiple product information catalog

Create your product catalogs and tell a consistent story across channels where you can acquire, manage & share any type of information.

Text & image watermarking

Configure & define a digital watermark across texts and images to protect assets and ensure brand consistency across channels.

Advanced download options

Crop, zoom and adjust the image quality of images & set them according to the required height and width before downloading them.

Challenges

Traditional and Outdated UI/UX
Limited device support with a non-responsive app website
No integration with ERP and CRM
Limited third-party system support & lack of plug-ins
Lack of social media integration
No multi-site functionality support

Solution

Team Rishabh assisted with content management system modernization to;
1) Enhancing the DAM and PIM over the current functionality within the application to improve customer experience.
2) Implementing a headless CMS architecture approach to support multi-site and multichannel support.

Digital asset management

Organize, collaborate & distribute visual media from within one central library to easily manage any type of digital file across an organization.

Multi-site management

Easily manage websites, microsites, landing pages & single-page applications with content management authority given to users.

Product information management

Manage large amounts of product information & efficiently distribute it across channels to provide users with easy access to a company’s product information.

Multiple RESTful API

The application has a clear separation of layers, and reusable components have an easily scalable backend in a decoupled way with GUI & can function even in case of service errors.