Mobile is one of the most used channels of communication and its popularity is growing by the day. It has changed the way we use internet on mobile for various purposes like finding relevant information, shopping, online banking, and more. The ease of access to information and making quick easy transactions through the mobile has enabled businesses especially in the eCommerce industry to grow its customer base.
While most businesses engross themselves in adopting and improving their mobile-centric strategies, Google is making constant efforts to make search results relevant and mobile-friendly. They recently updated its mobile-friendly algorithm which was gradually rolled out towards pushing down the non-mobile friendly websites. This calls for every business to put up a mobile-responsive website that help the users have quick and clutter-free access to information.
Adhering to this update, mobile phone usage will increase resulting into new trends based on the performance, expectations, traffic, advertising spends and more. Take a look at the infographic below which covers the mobile statistics for 2016 everyone should know.
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